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"This software allowed our organization to automate the tracking of its primary source of revenue: bi-annual tax assessments. By creating a separate object for 'Assessments' that link to each individual property record with a unique SSL, our organization can track and clearly understand which parcels have and have not submitted payment. Incredible software!"

Danielle Contorer

Senior Associate - Economic Development, NoMa BID

Location:
Industry:
Team Size:
Previous Tool:
Use Case:

Washington DC
Business Improvement District
20
Salesforce
Economic Development

Backstory

The NoMa Business Improvement District (NoMa BID) is the driving force behind the transformation and vitality of one of D.C.’s most dynamic neighborhoods. The BID is dedicated to enhancing the overall quality of life and economic vitality of the NoMa neighborhood through innovative programs, strategic partnerships, and community engagement initiatives.

Initially, the NoMa BID team focused only on managing downtown businesses and contacts using Salesforce CRM. However, while Salesforce helped keep property data clean, it lacked the ability to drive actionable insights such as assessment comparisons and vacancy data updates. The organization could update accounts and contacts but struggled with deeper data analysis.

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Overview

Without District360

No Visibility on Defaulters

Vague Economic Development Takeaways

Manual Website Updates

With District360

Spot Delinquent Properties

Actionable Economic Development Takeaways

Website-CRM Integration

Without District360

With District360

Actionable Insights Identified with District360