Case Study

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"This software allowed our organization to automate the tracking of its primary source of revenue: bi-annual tax assessments. By creating a separate object for 'Assessments' that link to each individual property record with a unique SSL, our organization can track and clearly understand which parcels have and have not submitted payment. Incredible software!"

Danielle Contorer

Senior Associate - Economic Development, NoMa BID

Location:
Industry:
Team Size:
Previous Tool:
Use Case:

Washington DC
Business Improvement District
20
Salesforce
Economic Development

Backstory

The NoMa Business Improvement District (NoMa BID) is the driving force behind the transformation and vitality of one of D.C.’s most dynamic neighborhoods. The BID is dedicated to enhancing the overall quality of life and economic vitality of the NoMa neighborhood through innovative programs, strategic partnerships, and community engagement initiatives.

Initially, the NoMa BID team focused only on managing downtown businesses and contacts using Salesforce CRM. However, while Salesforce helped keep property data clean, it lacked the ability to drive actionable insights such as assessment comparisons and vacancy data updates. The organization could update accounts and contacts but struggled with deeper data analysis.

Unite Your Divided Data with District360.

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Overview

Without District360

No Visibility on Defaulters

Vague Economic Development Takeaways

Manual Website Updates

With District360

Spot Delinquent Properties

Actionable Economic Development Takeaways

Website-CRM Integration

Without District360

No Visibility on Defaulters: There was limited visibility into tax assessments and defaulters within the Salesforce CRM.
Vague Economic Development Takeaways: It was difficult to track trends in income sources or customize the CRM for useful property data insights.
Manual Website Updates: Property-related insights for visitors and investors had to be manually updated regularly on the website as the website and CRM were not integrated.

With District360

Spot Delinquent Properties: Customized report views make it easy to identify delinquent properties, enabling timely communication with property owners.
Actionable Economic Development Takeaways: Bi-annual tracking and comparison of revenue sources help identify the most and least profitable properties.
Website-CRM Integration: The CRM is now integrated with the website, so investors and visitors can directly view dynamic property insights like available apartments and occupancy levels on the NoMa website.

Actionable Insights Identified with District360

Let’s talk about your District

Backstory

Unite Your Divided Data with District360.

Overview

Without District360

With District360

Without District360

With District360

Actionable Insights Identified with District360

We’re managing 500,000+ properties, businesses, contacts, and public asset data for our downtown customers